Social campaigns

We took a consumer centric, data driven appraoch to create the most innovative mobile asset tools.    

All work featured here was created for Converse and before that Adidas.     Our team of highly skilled online influencers, content creators, photographers, directors and designers worked together to create what I call "disruptive" social media.     Flipbooks, stop action animation, and gifs all lived on the brand digital platforms, ecom, influencer sites, and blogs.

Our strategy is to create awareness, advocacy and growth.   The content was used for the digital trifecta of earned, owned and paid media.    Sometimes a call to action would drive to a store, event or CLP depending on the project.