Digital campaigns
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Converse x Dr Woo Jan. 2018
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Converse x Dr Woo Jan. 2018
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Converse x Dr Woo Jan. 2018
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Converse x Dr Woo Jan. 2018
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Converse x Dr Woo Jan. 2018
As part of the activation we had Dr Woo tattoo 30 pairs of sneakers that were only available at Mayfield. Sold out within 1 week, shoes were $1200. 00 a piece.
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RSVP x CONVERSE
ALL STAR WEEK
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RSVP x CONVERSE
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ROKIT x CONVERSE
ALL STAR COLLAB FEN 2018
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BABYLON X CONVERSE
ALL STAR WEEK FEB 2018
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CONVERSE X A$AP NAST
HYPERSTIKE LIMITED EDITION PRODUCT AND ACTIVATION AT FOOTLOCKER FLAGSHIPS
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CONVERSE X JW ANDERSON
GLITTER GUTTER COLLECTION
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CONVERSE X JWA
WITHOUT TENSION, NO ONE PAYS ATTENTION
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CONVERSE X SLAM JAM X CALI DEWITT
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TYLER THE CREATOR FOR ONE STAR
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CONVERSE X VIRGIL ABLOH
THE TEN
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CONVERSE X ENGINEERED GARMENTS
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CONVERSE X JWA WORDMARK
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CONVERSE X KITH X COKE
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VINCE STAPLES X CONVERSE
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VINCE STAPLES X CONVERSE
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CONVERSE X PATTA X DEVIATION
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CONVERSE X PATTA X DEVIATION
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CONVERSE X BORN X RAISED
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CONVERSE X BORN X RAISED
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SS15 Stella Sport
Sr Brand Marketing Manager: Reggie Casagrande Photographer: Charlie Engman agency: Madethought Comms: Karin Fichtl
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Sr Brand Marketing Manager: Reggie Casagrande Photographer: Charlie Engman agency: Madethought Comms: Karin Fichtl
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SS14 Boost Running
Creative Direction: Reggie Casagrande Photo: David Ramos Post: Marion Stephan
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SS14 Boost
Creative Direction: Reggie Casagrande Photo: David Ramos Post: Marion Stephan
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SS 14 Boost
Creative Direction: Reggie Casagrande Photo: David Ramos Post: Marion Stephan
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Originals Farm SS14
CD: Reggie Casagrande Artist and photographer: Marion Stephan & Norbert Fuckerer
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Originals Farm SS14
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Originals Farm SS14
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FW13 Boost and Blue adidas Collab
social teaser Marion Stephan
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adidas micoach-training SS14
photo: Christian Brechels AD: Reggie Casagrande
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adidas micoach-training SS14
photo: Christian Brechels AD: Reggie Casagrande
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adidas micoach-training SS14
photo: Christian Brechels AD: Reggie Casagrande
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Clima Chill ecom teaser
social teaser Marion Stephan
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World Cup SS14
social teaser Marion Stephan
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Training FW13 and #3stripesStyle
Meagan Cignolli
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Clima Chill Flipbook
social flip book and influencer activation Finn Beales
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Clima Chill SS14 PR and social teaser
Meagan Cignoli
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MiAdidas Predator SS14
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Dance SS14
We took a consumer centric, data driven appraoch to create the most innovative mobile asset tools.
All work featured here was created for Converse and before that Adidas. Our team of highly skilled online influencers, content creators, photographers, directors and designers worked together to create what I call "disruptive" social media. Flipbooks, stop action animation, and gifs all lived on the brand digital platforms, ecom, influencer sites, and blogs.
Our strategy is to create awareness, advocacy and growth. The content was used for the digital trifecta of earned, owned and paid media. Sometimes a call to action would drive to a store, event or CLP depending on the project.