Cross channel films

Before i worked in brands i was a creative.    Shooting photography for ten years, art direction for skate and streetwear brands and styling celebrities and athletes.     I take that knowledget and passion to the street now combining it with my brand and marketing expertise.     Its all connected.

From 2012-2015 I worked on building the women's brand initiative and traveled all over the world to tell stories and make films from a woman's perspective.         I worked as the lead creative on all our motion and womens content from brand.    Always from a girl's perspective, the films are set in the context of sport and built around a "tribe" concept.  I made an effort to hire female writers and directors whenever possible to enhance the womens perspective and love collaborating with large teams.